Wetaskiwin District Heritage Museum Centre & City of Wetaskiwin Archives

an inclusive gathering place for the local community to engage in the history, heritage and culture of Wetaskiwin City, County, and the Maskwacis Cree Four Nations

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The Rise of Kodak Instamatic Cameras

Kodak has created hundreds of different models of cameras since being founded in 1888 by George Eastman in New York. The Instamatic was one of the most widespread models created, quickly gaining popularity after its initial release, costing as little as $16. This success inspired other camera companies, such as Canon and Olympus, to create similar point-and-shoot cameras. This particular camera, the Kodak Instamatic X-15 Color Outfit, was released in 1970 and taken off the market in 1976 when it was replaced by an updated version, the X-15F. Both of these cameras utilized the newly developed Magicube flash technology which eliminated the need for batteries to power the flashcubes. Kodak Instamatic cameras used 126 film, which created a 28x28mm image. Unfortunately, the Kodak Instamatic as well as 126 film are no longer manufactured. Come stop by the second floor of the Wetaskiwin & District Heritage Museum to check out the other vintage cameras and camera supplies we have on display!

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